Seton - Human Care - Charlex

The animation on this spot was wild because we were trying to get it to look like paper cutouts.  Steve and Entae, our riggers, did an excellent job creating some rigs that enabled us to animate in a flat way and change the depth of the different elements to give it this look.

Responsible for first 5 shots until the guy is in the ambulance.  Then animated all the words shooting and hitting the patient.  Then from the falling shot all the way to the end.


Client: Seton Hospital
Agency: GSD&M

Chief Creative Officer: Jay Russell
Copywriter: Nicole Corley
Group Creative Director: David Crawford
Creative Director/ Writer: Hayden Gilbert
Creative Director/ Art Director: Sean Labounty
Producer: Abigail Hinojosa
Executive Producers: Bill Wine, Jefferson Burruss
Account Director: Jeff Orth
Account Team: Claire Tudor, Mario Solis

Production Company: Curiosity Shoppe
Creative Director: Ryan Dunn
Co-director: Dan Brown
DP: Shane Kelly
Producer: Fred Daniel

Post-Production Company: CHRLX
Design Director: Elliot Lim
Producer: Sheina Dao
Editors: John Zawisha, Kevin Matuszewski
CG Supervisor: Salar Saleh
Lead Modeler: Hungkit Ma
Modelers: Entae Kim, Dennis Kozyrev
Lead Rigger: Steve Mann
Rigger: Entae Kim
3D Animators: Ken Music, Eugen Sasu
2D Animators: Anne Calandre, Elliot Lim
Lead Lighter: James Fisher
Lighters: Frank Grecco, Eric Schnell, Will Atkin, Yun Cho, Michal Finegold
Flame Artist: Marc Goldfine
Executive Producer: Alex Jarman
ECD: Ryan Dunn